Industry Reports
Blue Book of China's Pharmaceutical Terminal Market
Continuous research and observation and multivariate data analysis
Comprehensive and objective market review report of the pharmaceutical industry
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Blue Book of China's Pharmaceutical Terminal Market
Blue Book of China's Pharmaceutical New Retail Market Research
Pharmaceutical B2C/O2O panoramic analysis and trend navigation
Win new sectors of the retail market
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Blue Book of China's County-level Retail Market in 2021
Panoramic insight into China's county-level markets
Assist enterprises with market distribution
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Market Activity
City Meeting Activities
Efficiency Revolution · Lead The Future Trend With Data
Experience Center
CHIS
LinkedSee
Health Industry Intelligent Information System
Consumer Insight System
YDT
Pharmacy Channel Management System
SIC
Digital Pharmacy Platform
Consumer Insight System
Retail Terminal Insight
Market Intelligence Cloud
Terminal Intelligence Cloud
Customer Case
Cooperation Pattern
【Data Insight】 Data monitoring in key areas, in-depth insights for business opportunities
【Platform】CHEO Summit, PHCF, CHTC
【Campaign】 Health Day and channel shelf sales competition, China Tour of Competitiveness
Result
✔ Continuously strengthen channel's confidence in VD segmentation category
✔ Upgrade VD category to advanced incremental correlation mode
✔ Build up VD category leadership in the industry
✔ Strengthen consumer branding in the next 3-5 years
Customer Requirement
【Channel Expansion】
Category science popularization, channel brand establishment, store shelf sales, top KA resource delivery
【Decision Reference】
Category competition pattern monitoring, comprehensive insight into business growth
【Marketing】
Consumer education, targeted customer promotion
Cooperation Pattern
【Data Insight】Product development strategy research
【Platform】 CHEO Summit, PHCF, CHTC
【Campaign】Integrated marketing program, the competition of the most beautiful pharmacy clerk
Result
✔ Help to identify core categories and sectors, assist in formulating product and brand positioning, promotion strategy, product marketing, corporate area and channel distribution strategy
✔ Help to implement large single product strategy
✔ Promote the establishment of alliances between customers and Top 30 leading chains, and create shelf sales model cases
✔ Expand the target market and
strengthen as the No.1 brand in market segmentation
Customer Requirement
【Strategic Reference】
Quickly and scientifically identify the core categories and target sectors; deliver comprehensive retail distribution
【Channel Expansion】
Identify target chain store accurately, distribute in the low-end market, empower channel brand
【Marketing】
Mind capture through sub-categories and promotion of brand status in the industry
Cooperation Pattern
【Data Insight】Case study, category data monitoring
【SaaS Service】 YDT
【Platform】 CHEO Summit, PHCF, CHTC
【Campaign】Professional pharmaceutical affairs training
Result
✔ Achieve the efficient transfer of prescription drugs to retail market distribution and insights
✔ Improve the service knowledge and expertise of chronic disease specialists
✔ Discover new patients with heart failure, and achieve an increase in retail market share and distribution speed
✔ Efficiently achieve retail strategy release and channel brand communication
Customer Requirement
【Decision Reference】
Decisions about whether to establish a retail team, understand the scope of the price system, release the retail strategy, and understand the competitive landscape
【Channel Expansion】
Precisely connect the target chain store, clerk and pharmacist education
【Marketing】
Patient compliance research, channel brand communication?
Cooperation Pattern
【Campaign】 211 Xinghai Project, Intravenous Health · Tour of China, offline theme activity store publicity, online private domain member marketing
【Platform】 CHEO Summit, PHCF
Result
✔ Introduce resources for the chain store and enter into strategic cooperation with NKA chain
✔ Create closed-loop shelf sales for VIP
✔ Extensively reach chain pharmacies, establish alliances with district and county-level top chain stores, and enhance industry influence
Customer Requirement
【Channel Expansion】
Market mining, county-level market development, channel brand influence, category increase
【Marketing】
Connect education in sub-fields, strengthen brand image, marketing strategy
Cooperation Pattern
【Data Insight】Data monitoring, market insights
【SaaS Service】 LinkedSee
【Platform】 CHEO Summit, PHCF
Result
✔ Monitor category information and consumer behavior
✔ Keep abreast of the competitive landscape of key categories on a monthly basis, give timely and accurate strategic suggestions for accurate decision-making
✔ Strategy cooperation and strengthen alliance with KA chain store
✔ Make distribution in low-end county-level market and enhance channel brand awareness
Customer Requirement
【Decision Reference】
Core product's market competition pattern, data support for decision-making, consumer behavior insights
【Channel Expansion】
Close interaction with key KA, distribution in low-end county-level market, and enhancement of channel brand effects
Cooperation Pattern
【SaaS Service】 CHIS, YDT, LinkedSee, LinkedSee SmartBi
【Data Insight】 Retail research insight analysis and case studies
【Platform】 CHEO Summit, PHCF, CHTC
【Campaign】Professional training, channel branding activities, promotion tools and content cooperation with media
Result
✔ Meet customers' needs for information and facilitate centralized deployment of resources
✔ Accurate and efficient decision-making
✔ Efficiently practice hierarchical channel management and exert influence
✔ Provide efficient terminal promotion support and strengthen the image as the leading brand
Customer Requirement
【Decision Reference】
Understand retail intelligence, diverse channels, consumer behavior insights, brand business opportunities insights, core project decision-making reference
【Channel Expansion】
KA customer relationship maintenance, potential customer development, store education, channel branding and communication
Service Center
Business Demands
Business Demands
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Media Inquiry
Media Inquiry
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Content Inquiry
Content Inquiry
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