Hosted by Sinohealth, China Healthcare Traffic Conference (CHTC) is the first platform focusing on traffic research and value interaction in China's health industry.

       Focusing on OTC market, CHTC explores the logic and method of "Studying traffic, obtaining traffic and serving traffic" and aggregates upstream suppliers in the health industry, terminal traffic platforms, traffic media institutions, and related digital operation enablers to jointly build a traffic operation ecosystem in the health field and realize sustainable translation of traffic value.
       Held regularly in May every year, CHTC is attended by brand manufacturers of drugs and health products, pharmacy terminals, pharmaceutical E-commerce platforms, health insurance companies, TPA, Internet media, MCN institutions and other diverse participants to explore new resources, new ways of reaching customers, new models and new value-oriented marketing for customers.        More than 1,500 formal participants attended CHTC 2021, and it is expected that more than 1,800 formal participants will attend CHTC 2022.

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5月31日, 2021美思会·中国健康领域流量大会在中国青岛盛大启幕,来自全国的上游工业、终端流量平台(线上电商+线下药店)、流量媒体、MCN机构与市场数据专家、新零售专家、营销实战专家一道,以“争夺顾客”为主题,围绕“研究流量、获取流量、服务流量”的逻辑与方法,开展形式多样的价值交互,探讨共建健康领域流量运营生态,实现可持续的流量价值转化。 (Δ2021美思会开幕式当天会议现场) 据悉,美...
2021-06-06

2021

06-06

5月31日, 2021美思会·中国健康领域流量大会在中国青岛盛大启幕,来自全国的上游工业、终端流量平台(线上电商+线下药店)、流量媒体、MCN机构与市场数据专家、新零售专家、营销实战专家一道,以“争夺顾客”为主题,围绕“研究流量、获取流量、服务流量”的逻辑与方法,开展形式多样的价值交互,探讨共建健康领域流量运营生态,实现可持续的流量价值转化。 (Δ2021美思会开幕式当天会议现场) 据悉,美...

2021

04-08

2021,顾客流失加速度当药店行业还在慨叹医药O2O的突飞猛进,更多的玩家已浮出水面:某一线城市的一家小公司,通过社区团购线上渠道,一个月能销售几百万元板蓝根颗粒! 国内某大型连锁便利店,已成立健康事业部,这家全国有上万家门店的便利店,不久的将来,会全面上线OTC及非药类健康商品! 抖音、快手两大流量巨头,据闻也正在跑步进场,其内容导购模式,“杀伤力”惊人。 …… 药品零售业的市场竞争形势正...

2020

11-24

11月24日,2020美思会(中国医药零售动销创新大会)在海南海口开幕,今年的大会主题是“抓住顾客”。当前,药店传统经营逻辑正受到挑战,消费者及其需求正发生新变化,药店实现健康服务变现面临闯关。在行业巨变之际,美思会大会主席、中康资讯副总裁李俊国以“抓住顾客——顾客是一切经营活动的根基”为题作主旨报告,提出未来药店从单纯的商品交易场所向以顾客为中心的健康服务终端转型势在必行,价值动销则是药店...
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